A Leading digitized bank in the far-East had low app rating from its consumers. IGS transformed the user experience and propelled them into #1 position within 3 months. Want to know how?

Client Overview:  

A fintech company in far-East providing online transactions, P2P lending, money transfers and online payment faced defamation of their application with bad reviews on both online. This was primarily due to poor quality of their application. Instead of taking an incremental approach, we came up with a transformative plan to benchmark the solution against the top banking applications across the globe.

#1 among its competitors for consumer experience.

In an effort to maintain the #1 position, IGS has put in place, a team of dedicated experts to quickly identify and resolve any concerns / issues raised by consumers.

We championed a study to analyze industry best practices to achieve world-class user experience

IGS tested the application live in the city at two regions where critical feedback occurred. IGS identified the root-cause of the issue with its team of experts by conducting the required tests onsite.

World-class experience to the consumers of this bank

During the implementation of this strategy, IGS had to continue to support their current ongoing release trains to meet on-going customer expectations.

IGS performed effective and efficient RCA’s in tagging it to a reproduceable experience-based issues.

IGS’s experts tagged each review to six critical factors:

1. QOE (Quality of Experience) -Ease of KYC
2. Functional stability
3. Performance
4. Security
5. Device compatibility
6. Comparative advantage – Benchmarking

Key benefits:

• Post three months of engagement, User churn out almost at 0 on the application according to our consumer.
• This bank was able to acquire more customers and retain their current customer base.
• The fintech company was now able to plan, develop and deploy with confidence knowing their improvements on application and user expectations

Client Situation

• A Telecom product company that provides end-to-end omnichannel solutions for mobile and fixed telco, cable, media and utility companies faced long TATs for deploying hot fixes, patches, ticket fixes to its flagship client. Was engaged with all regional deployments for one of the leading network company and therefore had volumes of test cases to be executed before customization were deployed with respect to base deployments. An in-house Automation team had envisioned a BDD solution for seamless Automated Jenkins pipeline execution for deployment efforts that minimizes QA Manual effort.

IGS Solution

• IGS Automation Architects entered the field, understood the requirements, assessed the development team’s requirements and devised a jUnit based Test Automation solution that was seamless integrated with Gradle Build and compile on the Jenkins Pipeline to achieve CI/CD.
• Also implemented a BDD reporting solution with Allure that provided descriptive Allure Reports of Piepline runs that exported the reports to Jenkins.
• Created Java interfaces to invoke API, UI and RabbitMQ validations on the same framework.

Result and Benefit

• 40% QA Bandwidth was conserved and provided Client’s QA team to add more test coverage on every release.
• Worked on an unique Monthly package delivery model that locked the Clients QA Automation expense to a budget that was decided upon and spread across 12 months.
• Detailed plans tied to budgets helped improve management’s understanding of variances in schedules, cost, and quality.
• Reporting methods and Dashboards helped Dev team to get an understanding of better ways to handle Element inconsistencies on the UI.
• IGS was able to bring value to create a unified set of reusable components that emulated Business Process Testing Approach.

Client Situation

• Only FDA approved Clinical Trial and Remote Patient Monitoring company in the US were looking at a scalable and technically niche offshore Test house to build a log term offshore Test Centre of Excellence. The client was against time to migrate this from a prior Tier-2 company due to increased costs on non-tangential efforts such as Shifts, weekend work, etc. They were unable to spot a test house that had the skills for their product and operations. Realized to invest on building a team with a boutique partner.

IGS Solution

• Using prior years of expertise, institutional knowledge, understanding of healthcare and business constraints, IGS Leadership built a robust TCoE setup strategy and executed the setup in under 2 Months.
• Ensured the key resources with Tier-2 was safe guarded for surge kick-off by absorbing the initial costs as an investment, to showcase the commitment to build a long term partnership.
• IGS today hosts a strong Knowledge base for the customer, and has selflessly derisked the Client’s dependency, which is seen as a value of partnership.

Result and Benefit

• A clear cut strategy helped the business define tangible goals, participate in planning, and support testing.
• Advanced planning of the support models helped teams ramp up or ramp down according to the plan.
• Detailed plans tied to budgets helped improve management’s understanding of variances in schedules, cost and quality.
• Reporting methods and Dashboards helped management make timely decisions by clearly articulating the progress, quality, and schedule risks.
• Overall Strategy was executed with less than 5 % variance and at 15% reduced costs due to IGS Automation.